Service
Hospitality branding, design and campaigns.
Identity, artwork and campaign creative for venues — built to hold up printed on a menu, mounted at the door and shot on a phone, and planned around the sessions you need to fill.
Brand concepts and repositioning
New sites need a concept that works before it looks good: who it's for, what it sells, what it charges and what the guest tells their friends afterwards. Existing sites often need repositioning instead — the venue has moved on and the brand hasn't.
- Concept direction, name direction and positioning
- Identity, typography, colour and photographic direction
- Tone of voice and house style
- Rollout across menus, signage, print and digital
The same discipline applied outside hospitality produced the Solace Performance brand and store and the StockLens AI product identity.
Artwork and venue collateral
The unglamorous work that decides whether a brand feels consistent. Produced to a set house style so a poster, a menu and a story frame look related.
- Food, drink and event menus, including print-ready files
- Posters, A-boards, window vinyl and signage
- Table talkers, cards and inserts
- Digital screens, social graphics and story templates
Campaign development
A campaign starts with a trading problem, not an idea. Which session is soft, what would move it, and does the margin survive the offer? Once that's settled we build the creative and every asset needed to run it — in venue, on social and on the site.
- Launches and reopenings
- Seasonal and calendar pushes
- Events, residencies and ticketed nights
- Offers and menu-led promotions
For a method you can run yourself, read how to build a 90-day marketing calendar for a hospitality venue.
How to buy it
Ongoing design sits inside the monthly packages — 2 items per month on Presence, 4 on Momentum and 8 on Creative Partner, with campaign development from Momentum upward. A full brand concept or repositioning project is quoted separately and scoped before we start.
Frequently asked questions
Can you create a brand for a new venue from scratch?
Yes. Brand concepts cover name direction, identity, tone and house style through to rollout across menus, signage and digital. This can be quoted as a standalone project or delivered inside a monthly package.
Do you handle print artwork as well as social graphics?
Yes. Menus, posters, signage, table talkers and print files are produced alongside digital artwork, sized and specified for where they will actually be used.
How are campaigns planned?
Campaigns are built around the trading periods that need filling. We agree the commercial job first — a launch, a quiet session, an event, a seasonal push — then produce the creative and the assets to run it.
Is design included in the monthly packages?
Yes. Presence includes 2 artwork or design items per month, Momentum includes 4 plus campaign development and reporting, and Creative Partner includes 8 plus community and campaign management.
Related
Get the brand and the artwork straight.
Send a short enquiry with your venue and what you need. You'll get a recommended package or a properly scoped project back — not a generic proposal.